{"product_id":"building-character","title":"Building Character","description":"\u003cdiv class=\"title-section text-center title-container\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003eCharacter is the essence of a life well lived, reflecting choices and experiences that speak of the past, but continue to look to the future. Soothing environments reflect the changing needs of today's seniors, where functionality must be embedded in hospitality. Building Character blends patterns and textures that simultaneously intrigue and soothe, a sophisticated interpretation of all the elements that enrich senior living communities.\u003c\/div\u003e\n\u003cdiv class=\"downloads letter-spacing-large text-uppercase my-1 my-lg-5\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-interval=\"5000\" data-ride=\"carousel\" class=\"carousel slide\" id=\"largeCarouselIndicators\"\u003e\n\u003cdiv class=\"carousel-inner\"\u003e\n\u003cdiv class=\"carousel-item active\"\u003e\n\u003cstrong\u003eRunning Lines: \u003c\/strong\u003eIntuition Ultraloc® MB 60777, Quest Ultraloc® MB 60784, Sophistication Ultraloc® MB 60783\u003c\/div\u003e\n\u003cdiv class=\"carousel-item active\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan class=\"spec-key\"\u003e\u003cstrong\u003eCollection\u003c\/strong\u003e:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"spec-value\"\u003eBuilding 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